With the widespread use of digital media platforms, the value of print is frequently called into question. But printed marketing materials deliver experiences to customers that digital media can’t replicate. Here are six reasons why print is important and why using it will make a lasting impression on your target market.

Print buyers are looking for providers that demonstrate expertise and innovation. A robust content marketing strategy is a competitive differentiator. It builds brand awareness, positioning your print business as a trusted expert and industry leader. Learn the do's and don'ts of creating and sharing relevant content.

A sales playbook represents the culture and character of your team and company. It is unique to the value that you deliver and how you approach new opportunities. Discover how a well-designed sales playbook can enhance your team's sales results.

Ongoing research conducted by Keypoint Intelligence provides actionable insight on what consumers value in the marketing pieces they receive across various communication channels. Understand the customer perspective on personalized marketing and why you should be recommending it more often.